For our brand new series, we created a 360 VR game especially designed for Youtube, so our target audience (boys 6-9) could play and discover the series. The goal is to find the main character, count how many times he pops up and then answer the multiple-choice question. If the answer was right, you moved to the next level. With specially branded cardboard VR glasses, the experience became truly spectacular. Resulting in a great start of the show, engagement and an increase in subs on YouTube.